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The Beverly Hills Hotel: Inside Hollywood’s Legendary Pink Palace

Published on 23 March 2025•6 minutes
Written by Hugo Audouy

Set amid lush tropical gardens on Sunset Boulevard, The Beverly Hills Hotel has embodied Hollywood glamour since 1912. Nicknamed the “Pink Palace”, this storied hideaway has welcomed cinema legends from Marilyn Monroe to Frank Sinatra. Behind its iconic blush façade lies a sanctuary of timeless elegance, where every corridor and cabana seems to hold a secret. Step inside a world where luxury and legend are inseparable, and let the hotel’s irresistible allure cast its spell.

Map of The Beverly Hills Hotel: Inside Hollywood’s Legendary Pink Palace

A century of glamour: the fascinating story of The Beverly Hills Hotel

Since it opened in 1912, The Beverly Hills Hotel has been far more than a hotel: it is a living landmark of Hollywood history. Built even before the city of Beverly Hills was officially incorporated, it was conceived as the focal point of a new, upscale residential enclave. Its original Mission Revival-inspired architecture, combined with its strategic location in the middle of 12 acres of tropical gardens, quickly drew the rising stars of the silver screen and the early power players of the entertainment industry.

By the 1920s, the “Pink Palace”, as it became affectionately known thanks to its now-iconic blush façade, had turned into a favourite retreat for celebrities. Marilyn Monroe, Elizabeth Taylor, Frank Sinatra and Marlene Dietrich all stayed here, helping cement its near-mythic reputation. Like Chateau Marmont, another Los Angeles institution, The Beverly Hills Hotel captured an era when glamour came with understatement, flawless service and an almost sacred sense of discretion.

Today, the property belongs to the prestigious Dorchester Collection, which safeguards its exacting standards. Lovingly restored several times over, the hotel has preserved its character while evolving in line with contemporary luxury. More than a place to stay, it offers a beautifully preserved slice of Beverly Hills history the moment you step through its doors.

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The Beverly Hills Hotel: Inside Hollywood’s Legendary Pink Palace - Hotels - gallery (2/2)
The Beverly Hills Hotel: Inside Hollywood’s Legendary Pink Palace - Hotels - gallery (1/2)

An experience worthy of Hollywood icons

Staying at The Beverly Hills Hotel means entering a world where every detail is orchestrated to create a truly singular experience. From the moment you pull up under the famous green-and-white striped canopy, staff trained to the highest standards of luxury hospitality welcome you with thoughtful, personalised attention. The service is warm yet unobtrusive, perfectly in tune with the property’s timeless elegance.

The 210 rooms and suites, some with private terraces or direct access to the gardens, offer valuable privacy. The 23 bungalows dotted along the lush pathways are especially sought after for their residential feel. Some, like Bungalow 5, where Elizabeth Taylor once stayed, have become destinations in their own right. Each accommodation combines bespoke furniture, fine materials and cutting-edge technology, immersing guests in a distinctly Californian way of life.

The spa, set in a hushed, intimate space, features a menu of holistic treatments created in partnership with renowned brands, while the pool, lined with private cabanas, recalls classic Hollywood film scenes. Everything is designed so that each guest feels genuinely unique. Much like The Ritz London, The Beverly Hills Hotel delivers far more than a conventional hotel stay; it creates memories that linger long after check-out.

A tropical sanctuary in the heart of Beverly Hills

The setting of The Beverly Hills Hotel is a work of art in its own right. Set on Sunset Boulevard yet removed from the city’s constant buzz, the hotel is surrounded by twelve acres of luxuriant gardens, a true oasis of greenery in the middle of Los Angeles. Towering palms, vivid bougainvillea, winding paths and discreet fountains combine to create an almost meditative atmosphere.

This lush landscaping, maintained with meticulous care, acts as a protective green cocoon around the property. The bungalows, spaced throughout the grounds, provide a level of seclusion that is rare in such a dynamic city. It is precisely this contrast between Hollywood’s energy and the hotel’s deep sense of calm that appeals to its most discerning guests.

The emblematic swimming pool, framed by retro sun loungers and private cabanas, is a highlight. Generations of stars, from Grace Kelly to Leonardo DiCaprio, have relaxed here. Its ambiance recalls the golden age of cinema while offering every contemporary comfort. Much like Hôtel du Cap-Eden-Roc on the Côte d’Azur, The Beverly Hills Hotel has managed to preserve a rare balance between nature, glamour and privacy.

The Beverly Hills Hotel: Inside Hollywood’s Legendary Pink Palace - Hotels - panoramic view

Iconic architecture and timeless design

One of the most recognisable features of The Beverly Hills Hotel is its unmistakable aesthetic, deftly combining classic Californian style with Art Deco accents. The pale-pink façade, the green-and-white striped canopy and the famous cursive logo have all become fixtures of popular culture. This signature look was shaped by Paul R. Williams, the first African American architect admitted to the AIA (American Institute of Architects), who reimagined the hotel in the 1940s.

Inside, the public spaces pay tribute to the Hollywood glamour of the 1950s and 60s. Corridors clad in the now-iconic “Martinique Banana Leaf” wallpaper, pastel velvet armchairs, vintage lighting and terrazzo floors create a setting that is both nostalgic and indulgent. The design does more than look beautiful: it tells a story. Every room recalls a particular moment; every corner evokes a specific era.

The recently renovated rooms and suites retain this distinctive aesthetic while integrating contemporary comforts: discreet smart-room technology, high-quality bedding, marble bathrooms and original artworks. The Beverly Hills Hotel does not freeze the past in time; it celebrates it and reinterprets it with poise.

A culinary scene balancing heritage and modern flair

The Beverly Hills Hotel is not only about exceptional accommodation; it is also a fully fledged dining destination. The Polo Lounge, a true institution on the Hollywood scene, is the beating heart of the property. For decades, it has been the preferred spot for producers, screenwriters and stars to conduct business over lunch or discuss projects at discreet dinners. Its cuisine is both polished and approachable, revisiting Californian classics with a strong focus on seasonal, locally sourced ingredients.

The Cabana Café, set beside the pool, offers a more relaxed yet carefully curated experience. Fresh, colourful dishes are served in a retro-chic atmosphere, ideal for brunch or a sundown aperitif. The Fountain Coffee Room, meanwhile, is a love letter to 1950s American diners, complete with a formica counter and chrome stools. Guests come here for a classic breakfast or a house-made milkshake in a setting that feels delightfully vintage.

The wine and cocktail list lives up to the address, with a sharp selection of Californian bottles, refined takes on the great classics and original creations, all served with impeccable attention to detail. Whether you come for a glamorous evening meal or a relaxed moment by the water, dining at The Beverly Hills Hotel is an experience in its own right.

Explore the surroundings

Getty Center

Getty Center

Famous large free museum with landscaped gardens, dedicated to American and European art and architecture.

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Art museum
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Petersen Automotive Museum

Petersen Automotive Museum

Large automobile collection including restored vintage vehicles and famous race and movie cars.

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Museum
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Hollywood Pantages Theatre

Hollywood Pantages Theatre

Historic former cinema in Art Deco style, now hosting major Broadway productions and other stage shows.

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Performing arts theater
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Runyon Canyon Park

Runyon Canyon Park

Hiking trails known for panoramic city views, people‑watching and an off‑leash dog area.

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Baldwin Hills Scenic Overlook

Baldwin Hills Scenic Overlook

Hilltop park with views of downtown Los Angeles, hiking trails and historical exhibits.

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UCLA Mathias Botanical Garden

UCLA Mathias Botanical Garden

Peaceful campus botanical garden offering educational programs and self‑guided or volunteer‑led tours.

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Pan Pacific Park

Pan Pacific Park

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Park
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Mar Vista Recreation Center

Mar Vista Recreation Center

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Hollywood Bowl

Hollywood Bowl

Historic amphitheater hosting concerts of all kinds where attendees often bring picnics and wine.

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Kenneth Hahn State Recreation Area

Kenneth Hahn State Recreation Area

125‑hectare park with a Japanese garden, fitness course, sports fields and scenic trails.

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Book your stay at the heart of Californian glamour

Booking a stay at The Beverly Hills Hotel is about far more than reserving a room: it is an immersion in a distinctive lifestyle, where enduring refinement meets uncompromising comfort. Whether you are a film enthusiast, a design lover or simply seeking peaceful indulgence, this iconic property promises an unforgettable interlude in the heart of Beverly Hills.

With its remarkable history, verdant surroundings, impeccable service and sophisticated dining, the “Pink Palace” promises a stay out of the ordinary. Let yourself be charmed by this jewel of the Dorchester Collection and enjoy an experience truly worthy of Hollywood’s greatest names.

The Beverly Hills Hotel
9641 Sunset Boulevard
Beverly Hills, CA 90210 – United States

From 1 300€ per night
Book on www.dorchestercollection.com or via leading high-end booking platforms.